Each month we sit down with one of our ROASTies to find out what makes them tick, what they love about their job and the aspects of our company culture that they just can’t get enough of. In the hot seat today – Alice Logan , SEO Account Manager.
You studied Zoo Biology at University, how did you come to find a career in SEO & Digital Marketing?
While studying I noticed how much interesting research isn’t shared widely simply because it’s not available in an accessible format. Realising the important role communications, particularly digital comms, plays in sharing it widely, I started to carve out a career in marketing before specialising in SEO.
What do you like about SEO?
The fact that it involves a combination of geeking out on algorithms and market research with creative and strategic thinking. I also love that it delivers tangible results which isn’t the case for all types of marketing. You’re always learning too because the space is constantly changing!
What have been your first impressions on working within the SEO team at ROAST?
The people are at the heart of it 100%. Even working remotely, there’s a strong sense of support and fun within the team. Everyone works hard but never stops looking out for each other, not just as colleagues but human beings – that makes such a huge difference.
What’s your favourite cocktail and why?
I usually go for something gin or whiskey-based like a Bramble or an Old Fashioned because they’re not too sweet. The citrussy ones are good too!
Who would you invite to your dream dinner party?
One guest would be Eva Cassidy – I absolutely love her and she didn’t get much time in the limelight…Right now I’d also love to invite Jordan North and William Hanson! They have a podcast I’m obsessed with.
Thank you for reading this Friday ROASTing! Check out our previous ROASting with Matt Hawes here.