Whitepapers
Content for SEO
This whitepaper maps this content out and shows you how to use content effectively across your website and marketing activity. Whether you are working in B2B technology or fashion e-commerce we all need to understand what type of content we’re producing, why we’re producing it and how it can perform well.
What’s included
What your content is
What content you need
Where you content should sit on your website
How your content should interact with other content both on and off your site
