ROAST create layered content marketing campaigns which increase links, likes and shares to drive high SEO traffic, resulting in sales.
We improve rankings and traffic by working with relevant communities to turn up the noise around your brand. To do this, we’ve moved beyond algorithms to focus on the people that affect them and your SEO performance.
All of our content campaigns are based on search ranking, keyword strategy and traffic value as well as PR techniques including accessing audience relevance and identifying the correct communities, paired with effective copywriting skills.
By connecting with these communities and publications we can achieve backlink campaigns to greatly improve our clients’ domain authority and visibility.
Whether it’s building a content hub to drive visits or developing smart tactical editorial campaigns, we craft optimised content marketing strategies that are designed to have long-lasting SEO impact and get your website noticed.
- Content auditing
- Strategy and tactical SEO Content planning
- Content ideation
- Campaign planning and execution
- Design and production
- Content outreach & PR
- Paid content promotion
- Measurement frameworks