Alex joined ROAST in the PPC team after graduating from the University of Nottingham in 2020. After gaining a wealth of knowledge across Paid Media, Alex decided on a new challenge, wanting to bring her PPC experience and research skills to the Insights department. Alex loves analysing market and consumer trends, bringing valuable insights to our wide variety of clients.
The Drum • 15 May 2023
We know price is king, but what other brand and product attributes are attracting consumers in 2023?
Alex Sheppard • 29 Mar 2023
Valentine’s Day 2023: Financial Realism or Spending Big – How are consumers approaching Valentine’s Day this year?
Alex Sheppard • 13 Feb 2023