Last night, we were thrilled to be named Winners of the category ‘Best Use of Facebook’ at the UK Social Media Awards 2023.
A couple of our ROAST Paid Media team enjoyed a night of celebration at the UK Social Media awards when our ROAST and Kate Barton Facebook campaign won the category. The ROAST and Kate Barton partnership began in March 2022, and it has made the ROAST team incredibly proud to win the award of ‘Best Use of Facebook’ as the dedication from the team to exceed targets is apparent from the results. The positive relationship between ROAST and Kate Barton contributed to the success of the campaigns so we are proud to win this award on behalf of Kate Barton and all of the ROAST team who worked on the campaign.
The judge’s comments:
“It was great to see the team’s effective use of funnels to drive conversions, which added to their success and stood out as a clear winner to us.”
“We were particularly impressed with the acute measurement and tracking of ROI back to the social campaign, showing a high level of professionalism and strategic thinking.”
ROAST’s Paid Media team has driven huge results for a variety of sectors including retail, fashion, FMCGs, travel and finance supported by proprietary built, in-house tech that provides unique access to insights to inform both strategic decisions and tactical actions.