This was a major project for The Access Group in 2020 and many senior stakeholders were involved. ROAST played a crucial role in completely restructuring The Access Group’s Internal Architecture that future proofed the website for further growth and expansion. The success of the new Site IA was instantly evidenced in the increase of traffic and leads. ROAST had such a deep understanding of The Access Group’s broad and complex product offering and combined with their unique 8 step process, meant that getting approval and sign off from senior stakeholders was seamless.
Even 3 months post Site IA restructure, we are still seeing the benefits come through.