Can ChatGPT write effective paid media ad copy?

Patrick Kearney • 03/05/2023

On April 25, TIPi Group hosted its event ‘Shaping the Future: How can Digital Marketing use AI?’ to explore how digital marketing can utilise AI with a deeper look at Chat GPT, Bard, and other AI tools. Alongside a panel discussion on AI-generated content, TIPi Group discussed how these emerging AI tools are shaping the future.

Rebecca Bampton and Patrick Kearney from our Paid Media team question: Can ChatGPT write effective paid media ad copy? Watch the recording of their presentation below.

If you would like to learn more, please reach out to the Paid Media team here. You can also sign up for our newsletter here and follow us on LinkedIn and Twitter.

Patrick Kearney

PPC Executive

Patrick graduated from Newcastle University in 2019 following the completion of a Masters in International Marketing and a Bachelors in Politics. Prior to joining the ROAST team, he worked as part of the in-house team for two separate insurance Intermediaries. He gained valuable experience across the different marketing channels. Here he found his passion for PPC and has now joined us as our PPC account executive where he hopes to forge his long-term career.

Can ChatGPT write effective paid media ad copy?

Patrick Kearney

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